Privacy Policy

This Privacy Policy explains how Jinan Quanyu Trading Co., Ltd. (“we,” “our,” “us,” or the “Company”) collects, uses, discloses, and protects your personal information when you visit or make a purchase from https://preferredsss.com (the “Site”) or interact with us in any other way, including offline interactions such as in‑store purchases at D17 Cultural and Creative Industry Park, Kaiyang YunGu Second Floor Room 283, Tikou Road, Guanzhaiying Subdistrict, Tianqiao District, Jinan City, Shandong Province, China.

By using our Site and providing personal information, you consent to the practices described in this Privacy Policy.

1. Introduction

Jinan Quanyu Trading Co., Ltd. operates and manages https://preferredsss.com (“Site”), which sells women’s handbags, purses, and related accessories. Protecting your privacy and the security of your personal information is a fundamental priority for us. We have developed this Privacy Policy to explain how your personal information is collected, used, shared, and secured in connection with your use of our Site, products, services, and communications.

This Privacy Policy applies to all users of the Site, including individuals who browse without registering, registered users, customers, and visitors.

2. Information We Collect

We collect information about you when you interact with our Site, register an account, make a purchase, subscribe to newsletters, contact customer support, or engage with our social media accounts.

2.1 Personal Information

When you interact with our Site or purchase products, we may collect personal information you voluntarily provide, including:

  • Contact information: name, email address, phone number, shipping address, billing address.
  • Account information: username, password (encrypted), account preferences.
  • Payment information: credit card information, debit card information, bank account data. Note: Payment information is processed securely by our payment processors and is not stored on our Site.
  • Communications: any messages you send to us, whether by email, chat, telephone, in‑app, or other communication channels.
  • Transactional data: order history, purchase details, cart contents.

2.2 Automatically Collected Information

When you visit our Site, we automatically collect certain information using cookies, web beacons, tracking pixels, or similar technologies:

  • Device information: IP address, browser type and version, time zone, operating system, device identifiers.
  • Usage data: pages visited, time spent on pages, links clicked, Site performance data.
  • Location data: approximate location derived from IP address or mobile device settings.
  • Log information: server logs containing request details.

2.3 Third‑Party Data

We may receive personal information about you from third parties such as:

  • Analytics providers: Google Analytics, Meta Pixel, etc.
  • Advertising partners: Google Ads, Facebook Advertising.
  • Social media platforms: when you interact with our social pages or ads.

3. Use of Your Information

We use your personal information for the following purposes:

3.1 To Provide & Improve Services

  • Process and fulfill your orders, including shipping and handling.
  • Provide customer support and respond to your inquiries.
  • Manage your account and preferences.
  • Improve our Site, products, and services based on usage trends and feedback.

3.2 Communication

We may use your information to:

  • Send order confirmations, receipts, shipping notifications, and updates.
  • Send newsletters, marketing updates, and promotional offers (you may opt out at any time).
  • Provide customer service responses.
  • Send administrative messages, including updates to our policies.

3.3 Personalization

We may use your information to:

  • Personalize your experience on our Site.
  • Provide product recommendations.
  • Tailor advertising and content to your interests.

3.4 Safety, Security, and Legal Compliance

  • Detect, prevent, and respond to fraud, claims, security threats, and abuses.
  • Enforce our Terms of Use and other applicable agreements.
  • Comply with applicable laws, regulations, legal processes, or enforceable governmental requests.

4. Legal Basis for Processing (If Applicable)

If you are located in the EU, UK, or other regions with privacy law requirements (e.g., GDPR), we rely on one or more of the following legal bases to process your personal information:

  • Performance of a contract: processing necessary to fulfill your order.
  • Legitimate interests: for analytics, security, personalization, and marketing purposes.
  • Consent: when you opt in to receive newsletters or marketing communications.
  • Legal obligations: compliance with applicable law.

5. Cookies and Tracking Technologies

We and our service providers use cookies, web beacons, tracking pixels, and similar technologies to collect and use information about your interactions with our Site.

5.1 What Are Cookies?

Cookies are small text files placed on your device to identify your browser, store preferences, and track usage.

5.2 Types of Cookies We Use

  • Essential cookies: necessary for Site functionality.
  • Performance cookies: track usage and performance metrics.
  • Functional cookies: remember preferences like language selection.
  • Advertising cookies: used to deliver relevant ads based on your browsing behavior.

You can disable cookies through your browser settings, but doing so may affect Site functionality.

6. How We Share Your Information

We may share your personal information with the following categories of recipients:

6.1 Service Providers

We share information with third‑party service providers who perform services on our behalf, such as:

  • Payment processors (e.g., Stripe, PayPal)
  • Shipping carriers
  • Customer support platforms
  • Marketing and email service providers
  • Analytics and advertising partners

6.2 Business Transfers

If our business is acquired, merged, sold, or undergoes a reorganization, your personal information may be transferred as part of the transaction. You will be notified via email or a notice on our Site if such a transfer occurs.

6.3 Legal Requirements

We may disclose your information to:

  • Comply with legal obligations like subpoenas or court orders.
  • Enforce our Terms of Service.
  • Protect our rights, property, or safety, and that of others.

6.4 Public Forums

Any information you post in public areas (e.g., product reviews, comments) becomes publicly visible and can be read by third parties.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is permitted or required by law.

We may retain the following for defined periods:

  • Order information and transactional history for accounting and warranty purposes.
  • Communication logs for customer support quality and training.
  • Analytics data for trend analysis and business improvement.

When we no longer need your information, we will securely delete or anonymize it.

8. Security of Your Personal Information

We implement technical, administrative, and physical security measures to help protect your personal information from unauthorized access, use, alteration, or disclosure.

These measures include:

  • SSL encryption for data in transit.
  • Firewalls and intrusion detection systems.
  • Access controls and password protection.
  • Regular security audits and compliance checks.

Despite our best efforts, no method of transmission or storage is 100% secure. Therefore, we cannot guarantee absolute security.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including jurisdictions that may have different data protection laws.

By using our Site, you consent to the transfer of your personal information to these countries, including China and other regions where our service providers operate.

10. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information:

10.1 Access and Portability

You have the right to request access to the personal information we hold about you and request a copy of that information.

10.2 Correction

You may request that we correct or update inaccurate or incomplete information.

10.3 Deletion

You may request that we delete your personal information (subject to applicable legal exceptions).

10.4 Restriction or Objection

In certain circumstances, you may request restriction of processing or object to processing based on legitimate interests.

10.5 Marketing Choices

You may opt out of marketing communications at any time by:

  • Clicking the “unsubscribe” link in marketing emails.
  • Contacting us at ayih879@163.com or +86‑531‑8888‑8888.

10.6 Do‑Not‑Track Signals

Our Site may not automatically respond to Do‑Not‑Track browser settings, as tracking technologies are required for Site functionality.

11. Children’s Privacy

Our Site is not directed to children under the age of 16, and we do not knowingly collect personal information from minors under 16. If we learn that we have collected personal information from a child under 16 without parental consent, we will take steps to delete that information.

If you believe we have collected information about a child, please contact us at ayih879@163.com.

12. Third‑Party Links

Our Site may contain links to third‑party websites, applications, or services that are not owned or controlled by us. This Privacy Policy does not apply to third‑party sites. We recommend you review the privacy policies of those sites before providing personal information.

13. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, legal requirements, or services. When we make material changes:

  • We will revise the “Effective Date” at the top.
  • We may notify you via email or through a notice on our Site.

Your continued use of the Site constitutes acceptance of the updated policy.

14. Contact Information

If you have any questions, concerns, requests, or complaints about this Privacy Policy, please contact us:

Company Name: Jinan Quanyu Trading Co., Ltd.
Address: D17 Cultural and Creative Industry Park, Kaiyang YunGu Second Floor Room 283, Tikou Road, Guanzhaiying Subdistrict, Tianqiao District, Jinan City, Shandong Province, China
Email: ayih879@163.com
Phone: +86‑531‑8888‑8888

15. Consent

By using our Site, you consent to this Privacy Policy and agree to its terms.